How does affiliate marketing really work?…
It’s a question that lots of people would like to know the answer to, as affiliate marketing has proven to be a great online money making opportunity. One that can be turned into a full-scale small business where you can reach 6 and even 7 figure earnings.
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The Basics Of How Affiliate Marketing Works
The idea and process of internet affiliate marketing is fairly straightforward. A business owner who’s supplying services or perhaps promoting merchandise can develop an alliance with different affiliate marketers, where those affiliates help to promote his or her products and services.
Basically, affiliate marketing is the same thing as what “middle men” out there in the real world do. they get a commission every time they send a buyer to a business owner.
Following picking out the services or products for promoting as an affiliate, an affiliate marketer will go on to build his own sales funnel or maybe take advantage of his previously put together client databases to produce sales.
A solid Internet affiliate marketer will usually represent a couple of vendors, working on marketing a couple of top notch products and services.
An Illustration Of How Affiliate Marketing Actually Work
Let’s use a simple illustration to drive the nail home. Here is an example, in case you want to promote and sell lets say…Cameras to your client, you may get going by joining the product owner directly or you could joins through what are called “affiliate networks” such as Clickbank, MaxBounty, Commission Junction, Amazon and eBay, to become their affiliate.
The next step would be to start engaging your clients by simply suggesting them the kind of camera you are promoting. It will be great if you already have your put together reliable client database, simply because this would undoubtedly be the best direct method for getting sales.
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If you don’t have a customer list you can promote to, you can setup your own websites, create some quality content about those products, make a sales page for the product, or perhaps send people directly to the merchant’s website (you will have to use your special affiliate link so the merchant can know its you who is sending him or her the buyers, so you can compensated.
Once that is set up, you will have to work on driving targeted traffic to your site. The more traffic you get to your site, the more sales you will make.
3 Different Forms Of Affiliate Marketing
Now, there are a few different kinds of affiliate marketing and each works based on a different system.
Pay Per Sale
This is actually the most standard approach and most profitable technique in affiliate marketing. usually, with this method of affiliate marketing, you earn the most amount of money as the commission is much higher than other forms of affiliate marketing.
The challenging thing about PPS is that obviously you have to get people to buy the product in order for you to get the commission.
Pay Per Lead
The second method of affiliate marketing is PPL which is also known as Pay Per Action, in which you are paid when the people who you send to the merchant’s site, take a specific action such as signing up for their newsletter, registering with the site, completing surveys and perhaps opting for free trial offers.
These leads, don’t have to actually buy the product or opt for the services you are promoting as an affiliate, for you to get paid. You get paid no matter they buy or not. As long as they take the action required by the vendor, you earn your commission.
This is a much less difficult kind of affiliate marketing since you don’t have to actually persuade people to buy anything. As you can imagine, the commission for this type of affiliate marketing is a bit less than PPL.
Pay Per Click
This is perhaps the easiest kind of affiliate marking. As the name implies, the only thing people need to do for you to get your commission, is to click on merchants link and visit their site.
Needless to say, the higher your CTR (click through rate) is, the more commission you earn.
That is basically how affiliate marketing works. If you are serious about making a living online, you should consider affiliate marketing as a viable option, especially now that you know how exactly affiliate marketing works.