What is a link wheel?… How can using LinkWheels help your site achieve a higher search engine ranking?… When it comes to SEO (Search Engine Optimization) and specifically search engine ranking, link wheel is one of the most powerful and most advanced methods for achieving a higher ranking.
We know that the more links point to your site, specially links from quality and authority sites, the higher your blog or website will rank. Link wheel is based on this idea. Making a link wheel basically means building back links to your site, but with a twist!
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What Is Link Wheel?
A link wheel basically is a process in which you build a dozen or so new blogs/web pages using web 2.0 properties such as Squidoo, Blogger, HubPages, etc, all on the same topic as your main blog or website. Then, on each of these mini sites, you write one (or more) unique quality article that includes a link to your main website or blog and another link to one of the other new blogs you just built.
Link Wheel VS Traditional Links
When building backlinks using traditional link building methods, you just link back to your site from any other site you can. But link building with link wheel is different than traditional link building, in a sense that you don’t just build links pointing only to your site, you also build links pointing to other sites on which you have a link pointing to your site. Confused?…
How Does A Link Wheel Work?
Let’s assume your have 6 web 2.0 sites that you want to use to make a link wheel for your blog (by the way web 2.0 properties are great for link wheel since they are free and pack a punch when it comes to Google liking them). You write 6 unique articles, each with one link pointing to your main site, and another link to one of the 6 web 2.0 sites your using, and post one article on each. It’s sort of like an interconnected web.
When you get to the last site, you can either link it to any one of the other 5 sites, completing a complete link which goes in a circular motion(yes, that’s why its called link “wheel”), or you can leave it open.
Why Is Link Wheel So Effective?
Backlinks build with link wheel carry much more weight when it comes to giving your site a push towards higher ranking, compere to backlinks built using traditional link building methods. Simply because those new sites that we are building, are on web 2.0 and blogging platforms such as Squidoo, HubPages and Blogger, which are pretty established sites, and they are counted as authority sites by Google and other search engines. And any site built with their domain extension carries some authority (just how much, is up for debate). Do you see the point?…
Basically, we are using the authority of these web 2.0 sites to clime up the search engines, and achieve a higher search engine ranking. Not only that, we are passing the so called “link juice” to those sites as well.
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Remember we said each article links to our main site as well as to one of the 6 small sites!… By interlinking and linking #1 to #2 – #2 to #3– #3 to #1 and so on, we are passing value from one site to another, while linking to our main site from authority sites. And this process is what a link wheel is.